The IRONMAN Australia team is pleased to announce that UKG will be joining the event as title partner for 2025.
The 2025 edition is set to be held on Sunday 4 May, with athletes from across Australia and around the world to race in either UKG IRONMAN Australia or UKG IRONMAN 70.3 Port Macquarie.
UKG is a leading provider of HR, workforce management and payroll solutions and join the event as title partner and Official HR Software Partner.
As well as partnering with the event the UKG team will be front and centre on race day, with eight staff set to racing in IRONMAN Australia, including Managing Director Aaron Thorne, who has competed in 4 IRONMAN races in the past.
The UKG team for IRONMAN Australia have been supported on their journey to the start line by three-time IRONMAN World Champion Craig Alexander.
Jeremy Kann, Vice President, Global Partnerships Asia Pacific for The IRONMAN Group, welcomed the UKG team to the event.
“We’re thrilled to have UKG join IRONMAN Australia as title partner for the 2025 event,” said Kann. “We look forward to working with the team to help them achieve their goals and create a positive relationship for both organisations.
“It’s great to see that the UKG team are not only partnering with the event but getting involved as well and I can’t wait to see their athletes, including Managing Director Aaron Thorne, take on the 3.8km swim, 180km ride and 42.2km run in Port Macquarie this May,” he said.
UKG Managing Director Aaron Thorne said that the organisation was excited to be partnering with the IRONMAN Australia team.
"We are thrilled to partner with IRONMAN Australia as the title sponsor for the 2025 UKG IRONMAN Australia. This event epitomises endurance, teamwork, and excellence—values that resonate deeply with UKG,” said Thorne. “We believe in fostering community spirit and celebrating the remarkable achievements of these athletes as they cross the finish line. We look forward to supporting them as they push their limits and achieve greatness. Together, we aim to make this year's event truly unforgettable."
UKG IRONMAN Australia will see athletes taking on a 3.8km swim, 180km ride and 42.2km run, with UKG IRONMAN 70.3 Port Macquarie featuring a 1.9km swim, 90km ride and 21.1km run.
About The IRONMAN Group
The IRONMAN Group operates a global portfolio of events that includes the IRONMAN® Triathlon Series, the IRONMAN® 70.3® Triathlon Series, 5150™ Triathlon Series, the Rock ‘n’ Roll® Running Series, IRONKIDS®, World Triathlon Championship Series, premier running events including the Standard Chartered Singapore Marathon™ and City2Surf®, UTMB® World Series trail-running events including the Canyons Endurance Runs™ by UTMB®, Tarawera Ultra™ by UTMB® and Ultra-Trail Australia™ by UTMB®, Epic Series™ mountain bike races including the Absa Cape Epic®, road cycling events, and other multisport races. The IRONMAN Group is the largest operator of mass participation sports in the world and provides more than a million participants annually the benefits of endurance sports through the company’s vast offerings. Catering to the full athlete experience, the company portfolio also includes FulGaz® virtual cycling, the most realistic indoor riding experience connected fitness application aimed at preparing athletes for real-world events. Since the inception of the iconic IRONMAN® brand and its first event in 1978, athletes have proven that ANYTHING IS POSSIBLE® by crossing finish lines around the world. Beginning as a single race, The IRONMAN Group has grown to become a global sensation with hundreds of events across 55+ countries. The IRONMAN Group is owned by Advance, a private, family-owned business, and Orkila Capital, a growth equity firm focused on building great brands. For more information, visit www.ironman.com/about-ironman-group.
About UKG
At UKG, our purpose is people. We are on a mission to inspire every organisation to become a great place to work through HCM and WFM technology built for all. More than 80,000 organisations across all sizes, industries, and geographies trust UKG HR, payroll, workforce management, and culture cloud solutions to drive great workplace experiences and make better, more confident people and business decisions. With the world’s largest collection of people data, work data, and culture data combined with rich experience using artificial intelligence in the service of people, we connect culture insights with business outcomes to show what’s possible when organisations invest in their people. To learn more, visit ukg.com.au.